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White label toothpaste and oral care

White label toothpaste with fluoride or charcoal, tooth powder, mouthwash and sprays: your oral care line manufactured under your brand in our ISO 22716 plant near Agadir.

Technician inspecting a toothpaste tube labeled YOUR BRAND on a bright filling line
ISO 22716 · ISO 9001Certified by Bureau Veritas
Base formulas
7 oral care products
Packaging options
Tube, bottle, spray, jar
Markets
Morocco, EU, United States: a file for each market
Quantities
Accessible MOQ
The catalog

White label toothpaste: choose your formulas

Toothpastes, powder, mouthwash or sprays: filter by use and gather your formulas in a single consultation request.

Close-up of fluoride toothpaste texture

Fluoride toothpaste

The classic fluoride and calcium toothpaste, in menthol or red berry flavor, for the whole family.

FluorideCalciumMenthol
100 ml
Close-up of activated charcoal toothpaste texture

Activated charcoal toothpaste

A black, fluoride-free toothpaste with activated charcoal and peppermint, with a striking visual effect.

Activated charcoalPeppermintFluoride-free
100 ml
Close-up of activated charcoal tooth powder texture

Activated charcoal tooth powder

A black, fluoride-free tooth powder with activated charcoal and bentonite, for a visibly cleaner-looking smile.

Activated charcoalBentonitePeppermint
50 · 100 g
Close-up of refreshing mint mouth spray texture

Refreshing mint mouth spray

Icy peppermint, rosemary and cardamom freshness in a pocket spray.

PeppermintRosemaryCardamom
30 ml
Close-up of tea tree and cistus mouth spray texture

Tea tree and cistus mouth spray

An aromatic tea tree and cistus mist for a clean-feeling mouth, in a travel bottle.

Tea treeCistusCarrot
30 ml
Close-up of cistus and copaiba mouth spray texture

Cistus and copaiba mouth spray

A comfort spray for sensitive mouths, with cistus and copaiba balsam, leaving a light, comfortable film.

CistusCopaiba balsamCarrot
30 ml
Comparison

Which oral care product for which use?

Brush, rinse, refresh: this guide links each key active to a format, so you can build a complete oral care routine.

Key activeMain needFormatTime of usePairs well with
Fluoride and calciumDaily enamel hygieneToothpaste, 100 ml tubeBrushing morning and nightMint mouthwash
Activated charcoal and peppermintCleaner look, black visual effectFluoride-free toothpasteDaily brushingMint mouth spray
Activated charcoal and bentoniteCleaner lookBrushing powder, jarBrushing, on a damp toothbrushMint mouthwash
Peppermint and rosemaryFresh breathAlcohol-free mouthwashAfter brushing, spit outFluoride toothpaste
Mint, rosemary and cardamomFreshness throughout the day30 ml pocket sprayOn the goActivated charcoal toothpaste
Tea tree and cistusClean mouth feel30 ml sprayDaily useMint mouthwash
Cistus and copaiba balmComfort for sensitive mouths30 ml sprayAccording to the validated directionsFluoride toothpaste
Packaging options

Formats designed for the bathroom and the handbag

Tubes, bottles, pocket sprays and jars, printed and boxed in your colors.

Tube100 ml tube for fluoride or charcoal toothpastes.
Bottle250 ml bottle for the alcohol-free mouthwash.
Pocket spray30 ml spray bottle for on-the-go mouth sprays.
Powder jar50 or 100 g jar for the charcoal tooth powder.
How it works

From formula to product under your brand

  1. Project scoping

    Target audience, markets and regulatory status: we select the formulas with you.

  2. Formula and flavor

    Flavor, freshness intensity and format are adjusted, then sampled.

  3. Safety and labeling

    Safety assessment, fluoride-related statements and file per market.

  4. Manufacturing

    Production, quality control, then shipping within Morocco or for export.

Compliance

Oral care products documented for each market

In Europe, toothpastes, powders and mouthwashes are cosmetics: fluoride content is capped at 1,500 ppm, with mandatory labeling statements. Claims remain cosmetic, with no promise of clinical whitening or therapeutic effect. The regulatory file is prepared for each target market. In the United States, an anticavity fluoride toothpaste falls under the OTC drug regime rather than MoCRA: we review these projects case by case.

  • ISO 22716 · ISO 9001
  • Regulation (EC) 1223/2009
  • Fluoride ≤ 1,500 ppm
  • Product Information File (PIF)
  • FDA: MoCRA or OTC
  • AMMPS
Carmel quality control technician checking a sample in the laboratory
Frequently asked questions

Your questions about our white label toothpaste

How do you create a white label toothpaste?

You choose a base: fluoride toothpaste, or activated charcoal toothpaste or powder. We adjust the flavor and format on samples, then validate the labeling and regulatory file for your market.

What minimum quantity for a toothpaste or mouthwash?

We apply a Accessible MOQ, set according to the formula and packaging. Your advisor confirms it with the quote. Free consultation.

Can your oral care products be exported to the United States?

Yes for cosmetic products, with a file specific to each market. Note: in the United States, an anticavity fluoride toothpaste falls under the OTC drug regime, not MoCRA. Our regulatory support reviews each project case by case.

What fluoride level for a toothpaste sold in Europe?

Regulation (EC) 1223/2009 caps fluoride at 1,500 ppm in a toothpaste and requires labeling statements, particularly for children. The content and precautions are set with you during label validation.

Does the activated charcoal toothpaste whiten teeth?

We do not claim whitening. Activated charcoal gives the paste its black color and helps reduce surface stains for a cleaner-looking smile. It is also available in a fluoride-free version.

Launch your oral care line

Describe your target and markets: we propose formulas, a format and a price.

Free consultation