Services

Torn between two services?A project manager will guide you

Catalog

Explore the full catalog1,000+ formulas ready to carry your brand

Face careFull range

Serums, creams and targeted care, formulated with your actives.

Body careFull range

Moisturizing, nourishing and shower care: cream, butter or oil.

Specialty careFull range

Sun care, lips, intimate care and oral care.

Men, baby, makeupFull range

Shaving and beard, baby and mom, makeup.

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All solutions by industryFormulas and formats for your business

Laboratory

Cosmetics manufacturing room with a row of stainless-steel mixers and an operator in white workwearOur factory in Aït MelloulISO 22716 and ISO 9001, visits by appointmentDiscover the factory

Resources

Beauty salons · your own brand

Private label skincare for estheticians and beauty salons. Your name on every bottle.

Serums, creams, masks, cleansers and peels made under your name by an ISO 22716-certified lab. The same formula in a 1 L professional format and a retail bottle. No chemistry expertise needed: you start with proven formulas.

Speak to an advisor. No obligation. Free samples.

Esthetician applying a serum in a treatment room using her beauty salon's own-brand skincare, in a 1 L professional format and a retail bottle
4.9 84 verified Google reviews
1 L professional formatfor all facial skincare
  • 4.9/5Google rating, 84 reviews
  • 500+brands manufactured
  • 35+countries of sale
  • ISO 22716and ISO 9001, Bureau Veritas
  • Freesamples to test
On this page
  1. A certified lab behind your salon's brand
  2. Can a beauty salon have its own cosmetics brand?
  3. 1 L professional format and retail bottle: one formula
  4. Which facial skincare products should you launch under your salon's name?
  5. Your questions before starting, with straightforward answers
  6. How your project works, from consultation to your shelf
01 / 06

A certified lab behind your salon's brand

Choosing a skincare brand for your beauty salon starts with choosing who makes your products. Carmel Cosmetics Labs is an ISO 22716- and ISO 9001-certified cosmetics lab and factory (Bureau Veritas) in Aït Melloul, Greater Agadir. We make the skincare products beauty salons sell under their own brands: in the treatment room, under their name and on the retail shelf.

  • 500+ brands manufactured for clients in 35+ countries
  • 1 000+ formulas available as a starting point, including sulfate-free and silicone-free formulas
  • FDA-registered (MoCRA), with ONSSA and AMMPS authorizations in Morocco
  • 4.9/5 from 84 Google reviews
A client visiting the Carmel Cosmetics Labs factory in Aït Melloul, beside the filling line
02 / 06

Can a beauty salon have its own cosmetics brand?

Yes, without becoming a lab yourself. You choose established professional formulas. We adapt them to your salon (fragrance, texture and packaging), then manufacture and label them under your name, with the regulatory documentation.

Today, your client trusts you, their esthetician. Yet at checkout, they leave with another brand's name. A brand they can buy elsewhere, at another salon or online. You provide the advice; someone else benefits from their loyalty.

A skincare brand for your beauty salon under your name changes that relationship: every bottle leaving your store reminds clients of your salon, and you are the only place they can buy it again.

03 / 06

1 L professional format and retail bottle: one formula

All our facial skincare products are available in a 1 L professional format, with the same formula in a retail bottle under your brand. What your client feels on their skin during the service, they experience again at home.

  • In the treatment room: 1 L formats designed for everyday use, with the texture and application time you know.
  • For retail: bottles, jars and tubes that reflect your brand (selected through our own-brand packaging service), ready for your shelf.
  • Connecting the two: your advice. "I used this serum on you today. Here it is for home use." A skincare service becomes a sale, without a sales pitch.

An option that makes a difference: a signature fragrance created for your salon, used in the treatment room, your waiting area and your clients' bathrooms.

Esthetician recommending a retail skincare product under her beauty salon's own brand to a client
04 / 06

Which facial skincare products should you launch under your salon's name?

Start with the skincare products you already use every day in the treatment room. They are the easiest to recommend. These are the product families we manufacture for beauty salons.

  • Cleansers and makeup removers: the first step of every facial and a product clients regularly repurchase.
  • Serums: our white label facial serums (niacinamide, hyaluronic acid…), ideal for a personalized recommendation.
  • Creams: moisturizers, day creams and night creams. See our face creams.
  • Masks: professional face masks, including a mask with Moroccan rhassoul (ghassoul) clay.
  • Scrubs and exfoliants: our facial scrubs, and glycolic acid peels for professional use, for treatment-room use only, with concentrations and labeling defined according to your market's regulations.
  • Moroccan argan oil: pure or in a skincare formula, with an origin you can highlight that your competitors do not have.

Want a skincare product available nowhere else? Our custom formulation lab uses your treatment-room protocol to develop the formula.

05 / 06

Your questions before starting, with straightforward answers

"I'm not a chemist."

You do not need to be. You start with existing formulas and test them in your treatment room using free samples. Your expertise is your clients' skin. Tell us what you want: texture, fragrance, feel and the cosmetic result you are looking for. Our lab handles the rest.

"Professional brands dictate their terms."

With a distributed brand, the brand often sets the opening order, recommended retail price, range you must stock and terms. With your brand, you decide: which products, what retail price and how they are presented. And you own the formula.

"Regulations worry me."

They matter, and we work through them with you. We prepare the Product Information File (PIF), compliant labeling and, for the European Union, the CPNP notification filing (Regulation EC 1223/2009). Your brand (or its appointed representative) remains the Responsible Person. Our products are manufactured according to ISO 22716 GMP.

"I don't have a brand-sized budget."

You do not need to launch twenty products. Start with two or three skincare products you already use in your treatment room. Samples are free. The MOQ is accessible and discussed during your consultation, based on your chosen formulas and packaging.

"My clients know the big brands."

Your clients come for you, not a logo. They buy their esthetician's advice and the cosmetic results they see in the treatment room. An own-brand range, made in a certified factory with attention to every detail down to the bottle, builds on that trust instead of handing it to someone else.

06 / 06

How your project works, from consultation to your shelf

An advisor follows your project from the first conversation through to delivery. Six steps, with no technical procedures for you to handle.

  1. Free consultation your treatment-room skincare products, your clients and your sales market.
  2. Selection and free samples test the formulas in your treatment room, on yourself and your clients.
  3. Adjustments signature fragrance, texture, color and active ingredient.
  4. Packaging and label 1 L professional formats and retail bottles in your brand identity.
  5. Compliance PIF, labeling and, depending on your market, CPNP notification filed by Carmel. Your brand (or its appointed representative) remains the Responsible Person.
  6. Manufacturing and delivery production under quality control at our Aït Melloul factory. Factory visits are available by appointment.

Distributed professional brand or your own brand: which suits your salon?

A distributed professional brand offers immediate name recognition. Your own brand gives you control, a margin you set and client loyalty that benefits your salon. The table below compares the two models, not individual brands.

CriterionDistributed professional brandYour brand (made by Carmel)
Name on the bottleThe brand's nameYour salon's name
Where clients can repurchaseOften at other salons or onlineOnly from you
Retail priceOften a price recommended by the brandSet by you
Opening termsSet by the brand (order, range and point-of-sale materials)Defined with you, with an accessible MOQ
Formula ownershipThe brandYou
CustomizationUsually noneSignature fragrance, texture, active ingredients and packaging
Professional use and retailDepends on the brand's rangeThe same formula in a 1 L professional format and a retail bottle
RegulationsHandled by the brandHandled with Carmel (PIF, CPNP); your brand remains the Responsible Person
Initial brand recognitionAlready establishedBuilt on trust in your salon

You can combine both: keep a professional brand for some protocols and launch your own range with the skincare products you sell most.

What the brands we manufacture say

4.9
★★★★★84 Google reviews · translated excerpts
My brand's formulas were developed to target stubborn dark spots […] I'm also starting to receive very positive feedback from my clients.
Aicha H. · Google review, July 2025
What I particularly appreciate is that they take care of everything, from creating my brand to designing the packaging and delivering the products.
Loubna A. · Google review, July 2025
Excellent quality products! The texture, fragrances, results and price: everything is there… […] 100% Moroccan products that are every bit as good as the best global brands!
Imane T. · Google review, June 2024
I'm very, very happy with this collaboration and recommend this lab without hesitation. It is a trusted partner I plan to work with over the long term.
Marwa · Google review, February 2026

Frequently asked questions from beauty salons

Another question? Ask during your free consultation or message us on WhatsApp.

Can a beauty salon have its own cosmetics brand?

Yes. A salon can sell skincare under its own name through a white label lab. It chooses existing formulas and has them adapted (fragrance, texture and packaging). The lab manufactures and labels the products and prepares the regulatory documentation. At Carmel, the client owns the formula and samples are free.

Which brand should a salon choose: a professional brand or its own brand?

It depends on your goal. A distributed professional brand offers immediate recognition, but clients can buy it elsewhere and the brand sets the terms. Your own brand gives you control over pricing, customization and client loyalty. You can combine both: a professional brand for some protocols and your own brand for your signature skincare products.

Which products should you launch first under your salon's brand?

The skincare products you already use every day in your treatment room: a cleanser, serum, cream or mask. You know them, know how to recommend them and your client has already tried them during a facial. They are the easiest range to retail. Expand based on what your clients repurchase.

Can you use the same formula professionally and for retail?

Yes. All our facial skincare products are available in a 1 L professional format. The same formula is packaged in retail bottles, jars or tubes under your brand. Clients experience exactly the same texture and fragrance at home as they did in the salon, making the recommendation natural.

Do you manufacture glycolic acid peels for beauty salons?

Yes. Carmel manufactures glycolic acid peels for professional use in the treatment room. Concentration, precautions for use and labeling are defined according to the regulations of your sales market. We discuss them during your consultation to choose the formula suited to your protocols.

Can you test the formulas before ordering?

Yes, samples are free. Test the formulas in your treatment room, on yourself and your clients, before approving your range. It is the best way to choose a texture and fragrance you will enjoy using and recommending every day.

Can you create a signature fragrance for your salon?

Yes. We can create a signature fragrance for your salon and use it across your range, for professional use and retail. Your clients associate that scent with your salon. Fragrance allergens are declared on the label according to the regulations of the country of sale.

What are the requirements for selling your cosmetics brand in France and Europe?

In the European Union, every product must comply with Regulation EC 1223/2009: a Product Information File (PIF), an EU-established Responsible Person, CPNP notification and compliant labeling. Carmel prepares the PIF and files the CPNP notification. Your brand (or its appointed representative) remains the Responsible Person. In Morocco, we work within the ONSSA and AMMPS framework.

Does the salon own the formula?

Yes, the client owns the formula. Your brand, name and visuals remain yours: your salon's name is on your products. We also work in complete confidentiality and never name the brands we manufacture.

What is the minimum order for launching your salon's brand?

The MOQ is accessible and discussed during your free consultation. It depends on the formulas, formats (1 L professional and retail) and packaging you choose. You can start with a few products you already use in your treatment room, then expand your range.

Put your name on your treatment-room skincare

Your clients already trust you with their skin. Give them your brand to take home.

Tell us which skincare products you use in your treatment room. An advisor will suggest formulas to test, with free samples.

  • Free samples to test in your treatment room
  • All facial skincare in 1 L professional formats
  • You own the formula

Your free consultation

Tell us about your beauty salon in two minutes: your signature skincare products, your clients and your sales market. We will get back to you with an initial selection of formulas to test.

Lead EN – Demande de devis
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A note from the founder

Why we manufacture your brand

In a beauty salon, a client trusts a person: their esthetician. That person chooses the skincare, explains the routine and provides reassurance.

Yet at checkout, clients almost always leave with another brand's name. The salon provides the advice; loyalty goes elsewhere.

That is why we open our lab to beauty salons. The same standards we apply to the 500+ brands we manufacture (ISO 22716, regulatory documentation and quality control), working for your name.

Tell us about your skincare services. We will show you what they can become under your brand.

Mohamed El HjoujiFounder, Carmel Cosmetics Labs · Aït Melloul, Greater Agadir