{"id":44071,"date":"2026-09-28T10:38:30","date_gmt":"2026-09-28T10:38:30","guid":{"rendered":"https:\/\/carmelcosmeticslabs.com\/?page_id=44071"},"modified":"2026-10-02T23:05:34","modified_gmt":"2026-10-02T23:05:34","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/carmelcosmeticslabs.com\/en\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"44071\" class=\"elementor elementor-44071 elementor-35483\" data-elementor-post-type=\"page\">\n\t\t\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-f327ce2 e-con-full cm-cat e-flex e-con e-parent\" data-id=\"f327ce2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d5d961 elementor-widget elementor-widget-html\" data-id=\"1d5d961\" data-element_type=\"widget\" data-e-type=\"widget\" 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.wpforms-submit{border-radius:99px!important;background:var(--deep)!important;color:#fff!important;text-transform:none!important;padding:16px 26px!important;font-weight:600!important}<\/style>\n<svg width=\"0\" height=\"0\" style=\"position:absolute\" aria-hidden=\"true\"><symbol id=\"i-arrow\" viewBox=\"0 0 24 24\"><path d=\"M5 12h14M13 6l6 6-6 6\"\/><\/symbol><\/svg><div class=\"lp\"><div class=\"wrap\"><header class=\"rp-legal-hero\"><span class=\"lp-k\">Legal information<\/span><h1>Privacy policy<\/h1><p>Last updated: September 28, 2026<\/p><\/header><div class=\"rp-legal\"><nav class=\"rp-toc\" aria-label=\"Contents\"><b>Contents<\/b><ol><li><a href=\"#s1\">1. Data controller<\/a><\/li><li><a href=\"#s2\">2. Legal framework<\/a><\/li><li><a href=\"#s3\">3. Data we collect<\/a><\/li><li><a href=\"#s4\">4. Purposes and legal bases<\/a><\/li><li><a href=\"#s5\">5. Recipients of your data<\/a><\/li><li><a href=\"#s6\">6. Transfers outside Morocco and the European Union<\/a><\/li><li><a href=\"#s7\">7. Retention periods<\/a><\/li><li><a href=\"#s8\">8. Cookies and trackers<\/a><\/li><li><a href=\"#s9\">9. Your rights<\/a><\/li><li><a href=\"#s10\">10. Data security<\/a><\/li><li><a href=\"#s11\">11. Minors<\/a><\/li><li><a href=\"#s12\">12. Links to other sites<\/a><\/li><li><a href=\"#s13\">13. Changes to this policy<\/a><\/li><\/ol><\/nav><div class=\"rp-prose\">\n<p>This privacy policy explains how <em>Carmel Cosmetics Labs<\/em> collects, uses and protects the personal data of people who visit the website <a href=\"https:\/\/carmelcosmeticslabs.com\/en\/\">carmelcosmeticslabs.com<\/a>, contact us or become customers. It applies to all language versions of the site.<\/p>\n<h2 id=\"s1\">1. Data controller<\/h2>\n<p>The data controller is <em>Carmel Cosmetics Labs<\/em>, a limited liability company (Soci\u00e9t\u00e9 \u00e0 Responsabilit\u00e9 Limit\u00e9e) under Moroccan law with a share capital of MAD 1,000,000, registered in the Agadir Trade Register under number 25081, with its registered office at B1006 Zone Industrielle A\u00eft Melloul, 86150, Morocco (hereinafter \u201cCarmel\u201d, \u201cwe\u201d).<\/p>\n<p>Contact for any question about your data: <a href=\"mailto:contact@carmelcos.com\">contact@carmelcos.com<\/a> \u00b7 Phone: +212 808 504 500.<\/p>\n<h2 id=\"s2\">2. Legal framework<\/h2>\n<p>We process your data in accordance with <strong>Moroccan Law No. 09-08<\/strong> on the protection of individuals with regard to the processing of personal data, under the supervision of the Commission Nationale de contr\u00f4le de la protection des Donn\u00e9es \u00e0 caract\u00e8re Personnel (CNDP).<\/p>\n<p>Where our services are aimed at people located in the European Union (in particular in France), we also apply <strong>Regulation (EU) 2016\/679 (GDPR)<\/strong>.<\/p>\n<h2 id=\"s3\">3. Data we collect<\/h2>\n<table style=\"width:100%;border-collapse:collapse;margin:1em 0 1.5em;font-size:15px;\"><thead><tr><th style=\"text-align:left;padding:10px 14px;background:#378377;color:#fff;\">Source<\/th><th style=\"text-align:left;padding:10px 14px;background:#378377;color:#fff;\">Data concerned<\/th><\/tr><\/thead><tbody><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Quote, contact and \u201cTalk to an expert\u201d forms<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Last name, first name, email, phone, company, country, product categories you are interested in, description of your project<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">\u201cBecome a distributor\u201d form<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Identity, contact details, company, distribution area, business information provided<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Newsletter sign-up<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Name, email address<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Online appointment booking<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Name, email, phone, chosen time slot, information entered when booking<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Business relationship (quotes, orders, contract manufacturing)<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Contact details of your representatives, billing and delivery data, history of communications and orders, brand materials provided (logos, texts, specifications)<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Job applications (Careers page)<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">CV\/r\u00e9sum\u00e9, cover letter, contact details and any information you choose to send us<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Browsing the site<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">IP address, device and browser type, pages viewed, source of the visit, cookie identifiers (see article 8)<\/td><\/tr><\/tbody><\/table>\n<p>Mandatory fields are indicated in the forms. Without this information, we cannot process your request. We do not collect sensitive data (health, opinions, etc.) and ask you not to include any in free-text fields.<\/p>\n<h2 id=\"s4\">4. Purposes and legal bases<\/h2>\n<table style=\"width:100%;border-collapse:collapse;margin:1em 0 1.5em;font-size:15px;\"><thead><tr><th style=\"text-align:left;padding:10px 14px;background:#378377;color:#fff;\">Purpose<\/th><th style=\"text-align:left;padding:10px 14px;background:#378377;color:#fff;\">Legal basis<\/th><\/tr><\/thead><tbody><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Responding to your quote, contact or appointment requests<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Pre-contractual measures taken at your request<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Performing our contracts: formulation, manufacturing, packaging, delivery, invoicing, after-sales service<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Performance of the contract<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Complying with our legal obligations (accounting, tax, regulatory traceability of cosmetic products)<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Legal obligation<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Sending you our newsletter and offers<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Your consent, which you may withdraw at any time<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">B2B marketing to professionals, about offers related to their business<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Legitimate interest (you may object at any time)<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Measuring site traffic and improving our content<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Your consent where required by law, otherwise our legitimate interest<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Measuring the effectiveness of our advertising campaigns and showing you relevant ads<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Your consent where required by law<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Protecting the site against spam, fraud and attacks<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Legitimate interest<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Reviewing job applications<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Pre-contractual measures taken at your request<\/td><\/tr><\/tbody><\/table>\n<h2 id=\"s5\">5. Recipients of your data<\/h2>\n<p>Your data is intended for Carmel's authorized teams (sales, R&D, production, quality, administration) and, where necessary, our subsidiaries and establishments. It may be shared with service providers acting on our behalf and according to our instructions:<\/p>\n<ul>\n<li>hosting, security and delivery of the site (including <strong>Cloudflare<\/strong>);<\/li>\n<li>anti-spam protection for forms (<strong>Google reCAPTCHA<\/strong>, <strong>Cloudflare Turnstile<\/strong>);<\/li>\n<li>appointment booking (<strong>Calendly<\/strong>);<\/li>\n<li>audience measurement and advertising (<strong>Google Tag Manager<\/strong>, <strong>Google Analytics<\/strong>, <strong>Google Ads<\/strong>);<\/li>\n<li>customer relationship management, email and newsletter tools;<\/li>\n<li>carriers and freight forwarders, for the delivery of your orders;<\/li>\n<li>our advisers (lawyers, chartered accountants, auditors) and, upon request, the competent administrative or judicial authorities.<\/li>\n<\/ul>\n<p>We never sell or rent your personal data.<\/p>\n<h2 id=\"s6\">6. Transfers outside Morocco and the European Union<\/h2>\n<p>Some of our service providers (in particular Google, Cloudflare and Calendly) may process data outside Morocco and the European Union, especially in the United States. These transfers are governed in accordance with Law 09-08 and, for people located in the European Union, by the safeguards provided for by the GDPR: an adequacy decision (including the EU\u2013US Data Privacy Framework) or the European Commission's standard contractual clauses.<\/p>\n<h2 id=\"s7\">7. Retention periods<\/h2>\n<table style=\"width:100%;border-collapse:collapse;margin:1em 0 1.5em;font-size:15px;\"><thead><tr><th style=\"text-align:left;padding:10px 14px;background:#378377;color:#fff;\">Data<\/th><th style=\"text-align:left;padding:10px 14px;background:#378377;color:#fff;\">Retention period<\/th><\/tr><\/thead><tbody><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Quote and contact requests not followed up<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">3 years from your last contact<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Customer data and order files<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">For the entire business relationship, then 10 years for accounting records and traceability documents required by law<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Newsletter<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Until you unsubscribe<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Online appointments<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">3 years from the appointment, unless there is a business relationship<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Unsuccessful job applications<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">2 years, unless you request deletion<\/td><\/tr><tr><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">Cookies and trackers<\/td><td style=\"padding:10px 14px;border-bottom:1px solid #e6e6e6;vertical-align:top;\">13 months maximum; audience measurement data kept for 14 months maximum<\/td><\/tr><\/tbody><\/table>\n<p>At the end of these periods, the data is deleted or anonymized.<\/p>\n<h2 id=\"s8\">8. Cookies and trackers<\/h2>\n<p>A cookie is a small file placed on your device when you visit a website. We use:<\/p>\n<ul>\n<li><strong>necessary cookies<\/strong> for the operation and security of the site (Cloudflare security, form anti-spam, language choice, cart);<\/li>\n<li><strong>audience measurement cookies<\/strong> (Google Analytics, via Google Tag Manager), to understand site traffic and improve our content;<\/li>\n<li><strong>advertising cookies<\/strong> (Google Ads), to measure conversions from our campaigns and show you relevant ads;<\/li>\n<li><strong>third-party cookies<\/strong> set by content embedded in certain pages: YouTube videos, Google Maps, Spotify player, Trustpilot reviews, Calendly booking module.<\/li>\n<\/ul>\n<p>You can accept or refuse non-necessary cookies at any time through your browser settings (Chrome, Firefox, Safari and Edge all offer this option). You can also opt out of Google Analytics audience measurement with the <a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout\" target=\"_blank\" rel=\"noopener\">Google Analytics opt-out browser add-on<\/a>, and manage Google ad personalization from <a href=\"https:\/\/adssettings.google.com\/\" target=\"_blank\" rel=\"noopener\">Google ad settings<\/a>. Refusing these cookies does not prevent you from using the site.<\/p>\n<h2 id=\"s9\">9. Your rights<\/h2>\n<p>Under Law 09-08, you have the right of <strong>access<\/strong>, <strong>rectification<\/strong> and <strong>objection<\/strong>, including to direct marketing. If you are located in the European Union, you also have, under the conditions laid down by the GDPR, the right to <strong>erasure<\/strong>, to <strong>restriction<\/strong> of processing, to <strong>portability<\/strong> of your data and the right to <strong>withdraw your consent<\/strong> at any time.<\/p>\n<p>To exercise your rights, write to us at <a href=\"mailto:contact@carmelcos.com\">contact@carmelcos.com<\/a> or by post to: Carmel Cosmetics Labs, B1006 Zone Industrielle A\u00eft Melloul, 86150, Morocco. We may ask you to prove your identity. We respond within one month.<\/p>\n<p>Every newsletter contains an unsubscribe link. If you believe your rights have not been respected, you may lodge a complaint with the <a href=\"https:\/\/www.cndp.ma\/\" target=\"_blank\" rel=\"noopener\">CNDP<\/a> (Morocco) or, if you reside in the European Union, with the data protection authority of your country (in France: the <a href=\"https:\/\/www.cnil.fr\/\" target=\"_blank\" rel=\"noopener\">CNIL<\/a>).<\/p>\n<h2 id=\"s10\">10. Data security<\/h2>\n<p>We implement appropriate technical and organizational measures to protect your data against loss, unauthorized access or disclosure: encrypted connection (HTTPS), protection of the site by a web application firewall, access restricted to authorized persons only, and confidentiality commitments. Technical and commercial information entrusted to us as part of a project (formulas, specifications) is also protected by our contractual confidentiality obligations.<\/p>\n<h2 id=\"s11\">11. Minors<\/h2>\n<p>Our services are intended for professionals and adult project owners. We do not knowingly collect data concerning minors.<\/p>\n<h2 id=\"s12\">12. Links to other sites<\/h2>\n<p>The site contains links to third-party sites (social networks, review platforms, official sources). We are not responsible for their data practices: we invite you to consult their own privacy policies.<\/p>\n<h2 id=\"s13\">13. Changes to this policy<\/h2>\n<p>We may update this policy to reflect changes in our services or in regulations. The date of the last update appears at the top of this page. For the terms applicable to our sales and services, see our <a href=\"https:\/\/carmelcosmeticslabs.com\/en\/terms-conditions\/\">General Terms and Conditions of Sale<\/a>.<\/p><\/div><\/div><\/div><script>(function(){document.documentElement.classList.add('lp-js');[].forEach.call(document.querySelectorAll('details.qa'),function(d,i){d.open=i===0;});\nvar rv=[].slice.call(document.querySelectorAll('.lp-rv'));if('IntersectionObserver' in window&&!matchMedia('(prefers-reduced-motion: reduce)').matches){var io=new IntersectionObserver(function(es){es.forEach(function(x){if(x.isIntersecting){x.target.classList.add('in');io.unobserve(x.target);}});},{rootMargin:'0px 0px -8% 0px'});rv.forEach(function(el){io.observe(el);});}else rv.forEach(function(el){el.classList.add('in');});\nvar toc=document.querySelector('.rp-toc');if(toc&&'IntersectionObserver' in window){var L={};[].forEach.call(toc.querySelectorAll('a'),function(a){L[a.getAttribute('href').slice(1)]=a;});var o2=new IntersectionObserver(function(es){es.forEach(function(x){if(x.isIntersecting){[].forEach.call(toc.querySelectorAll('a.on'),function(a){a.classList.remove('on');});var a=L[x.target.id];if(a)a.classList.add('on');}});},{rootMargin:'-20% 0px -70% 0px'});Object.keys(L).forEach(function(id){var h=document.getElementById(id);if(h)o2.observe(h);});}\n})();<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>POLITIQUE DE CONFIDENTIALIT\u00c9 Date de derni\u00e8re mise \u00e0 jour : 28\/09\/2026 La pr\u00e9sente politique de confidentialit\u00e9 explique comment Carmel Cosmetics Labs collecte, utilise et prot\u00e8ge les donn\u00e9es personnelles des personnes qui visitent le site carmelcosmeticslabs.com, nous contactent ou deviennent clientes. Elle s&#8217;applique \u00e0 toutes les versions linguistiques du site. 1. Responsable du traitement Le responsable [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-44071","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/carmelcosmeticslabs.com\/en\/wp-json\/wp\/v2\/pages\/44071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carmelcosmeticslabs.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/carmelcosmeticslabs.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/carmelcosmeticslabs.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/carmelcosmeticslabs.com\/en\/wp-json\/wp\/v2\/comments?post=44071"}],"version-history":[{"count":2,"href":"https:\/\/carmelcosmeticslabs.com\/en\/wp-json\/wp\/v2\/pages\/44071\/revisions"}],"predecessor-version":[{"id":44073,"href":"https:\/\/carmelcosmeticslabs.com\/en\/wp-json\/wp\/v2\/pages\/44071\/revisions\/44073"}],"wp:attachment":[{"href":"https:\/\/carmelcosmeticslabs.com\/en\/wp-json\/wp\/v2\/media?parent=44071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}